From winning the brand pitch to brand DNA discovery session, thereafter implementing the outcomes into refreshing the brand identity and creating brand collaterals that get across a premium world-class treatments from the UK’s top eye surgeon. 3 individual surgeons and have now merged into 1 bringing even more excellence to the industry. They have moved into this gorgeous building on New Cavendish Street, of world renown Harley St.
It’s been a privilege for me to work with all the teams involved for the last few months and being part of this journey.
- Brand DNA Discovery Session
- Refreshed Logo design
- Practice Booklets
- Thank you card
"Aarti has been working with us to create a brand identity for our new company following a 3:1 merger. Her brand discovery session was a great way to get us to think about exactly what it is we wanted to achieve, and the direction we wanted to take the company in. We were also able to use the session with her to meet with our teams and Directors to agree our company core values. Following this Aarti went on to produce some options for our branding including colour schemes and design and came up with some great ideas that were totally in keeping with what we were trying to create. The use of our logo as a repeat pattern added the extra edge and class to the materials and look amazing. We now have all of our printed materials and they look stunning, our business cards are the best I’ve ever seen! Aarti is a master at her job and lovely to work with. She is a valued and trusted asset to our team. We can’t thank her enough."